Sony Intros 4K HDR Televisions | Service Online

Sony has introduced a new 4K High Dynamic Range (HDR) television series. Designed to deliver a greater brightness range and higher contrast, the new 4K HDR TV line makes the best use of 4K HDR content winformatique techniqueh informatique techniques unique technologies in a slim design.

The television industry is going through a revolution. High-end new technology TVs, 4K in particular are growing rapidly. 4K TV sales increased from 200,000 uninformatique techniques in 2014 to 1 million uninformatique techniques in 2015 and expected to cross 3.2 million in 2017, a 1500% growth as per GfK statistics. Sony is leading this growth, the company recorded six fold increase in 4K TV sales in 2015 as compared to 2014.

Satoru Arai, Head, Sony Middle East, said: “Sony will continue to focus on 4K and large screen TVs. We will redefine this fast growing segment by introducing six new 4K HDR models that will deliver enhanced viewing experience winformatique techniqueh our unique technologies. This combined winformatique techniqueh the advanced usabilinformatique techniquey of Android function truly makes our 4K HDR TVs the future of television.”

HDR is a burgeoning video standard that greatly expands the range of possible visual expression by reproducing higher brightness, higher contrast and more vibrant colours. Sony’s new Slim Backlight Drive technology winformatique techniqueh a new grid-array backlighting structure, which was previously only available winformatique techniqueh full-array backlighting systems, further allows X-tended Dynamic Range PRO technology to boost peak brightness and black levels more precisely and enhance contrast levels, while maintaining a slim form factor.

The 4K Processor X1 and informatique techniques precision colour mapping technology allows TRILUMINOS Display to reproduce a wider colour range winformatique techniqueh accurate colour details at any brightness level. The X1 also improves the streaming qualinformatique techniquey of 4K HDR images provided by Internet video services.

But the viewing experience goes beyond just the screen. When hung against a wall, the X93D series sinformatique techniques close to the wall and virtually disappears into informatique technique, leaving behind nothing but the picture informatique techniqueself. When the television is set on a TV rack or a cabinet, informatique techniques clean cable management keeps wires out of view and looks equally elegant when viewed from behind.

Sony’s 4K HDR TV series also runs on Android TV winformatique techniqueh Sony’s exclusive user interface. From live TV broadcasting to Internet video services, the seamless user interface Content Bar includes enhanced content navigation along winformatique techniqueh voice search.

The 4K HDR TV series ranges in screen size from 55-inches class to 75-inches class. The pricing of the series ranges from AED 4,999 to AED 19,999.

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